Dear Brand Diary,
1. Today I’m gonna talk from a more technical point of view. Don’t know if it’s the place to put down these kinds of ideas (especially before talking them out with Jackson), but I wanted to wipe out some of the blankness depression out of the page.
2 At least in “my style of thinking” (you hear that a lot these days) there’s no discipline. Lots of tiny various ideas from totally different fields of a brand may come to mind in a short time. I thought we could use some kind of an Idea Log, where we can put every idea on a moment’s notice. And just put them. No description, no thinking about the words, no rules. Just put it in order not to forget it. It could be anything, a text file, a board on the wall, even a glass bowl ( Like the one they used to save money in “Up”. Just instead we’d be saving ideas!).
3. When Posting the blog last time I thought about tagging and the fact that it can be useful. Don’t actually know where. but it’s a subject to think about. Maybe even we can create a search system using tags. I feel i’ve heard of that somewhere. That’s all for today.
P.S. Every Dog Has Its Day.
